Top 5 iOS Horror Games Performance in New Zealand Q1 2023

In the first quarter of 2023, the top 5 horror games on iOS in New Zealand showcased varied performance trends in terms of downloads, revenue, and active users. Here’s a detailed look at how each game fared.

Granny had a fluctuating download trend, starting the quarter with 287 downloads and peaking at 491 in the week of January 9. Downloads then dipped to 73 in the last week of February but rebounded to 253 by the end of March. Active users saw a peak of 1.4K in early January, followed by a decline to 466 in late February, before rising again to 698 by the end of March.

The Baby In Yellow experienced steady download numbers, beginning with 178 downloads and ending with 141 downloads. Revenue showed sporadic peaks, notably $18 in the week of March 20. Active users remained relatively stable, starting at 390 and closing the quarter at 303.

Stay Room: SilentCastle Origin had a mixed download performance, with a high of 413 downloads in the first week of January and a low of just 7 downloads in late January. Revenue remained consistent, with values mostly hovering around $140, peaking at $186 in early January. Active users started at 1.1K, peaking at 1.3K in the first week of January, and ended the quarter at 769.

Hello Neighbor saw a peak in downloads at 287 in early January, but the numbers gradually decreased to 37 by late March. Revenue was highest at $156 in mid-February. Active users started strong at 1.4K, peaking at 1.8K in early January, and settled at 982 by the end of the quarter.

Hello Neighbor Hide & Seek had a significant spike in downloads, reaching 608 in early January but dropped to 27 by early March. Revenue peaked at $36 in early January and showed minor fluctuations thereafter. Active users remained robust, starting at 1.7K and peaking at 2.6K in mid-January, ending the quarter at 1.7K.

These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.